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| Introduction: |
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The convergence of media, computers, and telecommunications offers a world of opportunities
to those who are able to understand and act. It also creates some challenges for the established players. The Mobile
Data Virtual Network Operator (MVNO), a good example of such opportunities and synergies, is the subject of this
course.
An MVNO is a company that offers voice and value-added services, sometimes referred to as mobile data services,
which involve a combination of voice, data, graphics, and video. Examples include mobile music, mobile TV, games,
ring-tones, multimedia messaging, mobile commerce, and location-based services. The traditional values of brand,
functionality and quality will be more important for an MVNO than for any other mobile technology. This course
will teach you the secrets of launching a successful Mobile Data Virtual Network Operator (MVNO). |
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| Audience: |
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| Marketing, business development, and finance executives and others responsible for mobile network
strategy at organization such as mobile network operators, mobile virtual network operators (MVNOs) and enablers
(MVNEs), cable and media companies, ASPs, content providers, mobile equipment vendors, and venture capitalists. |
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| Customize it: |
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| This 1-2-day course will be customized to your needs and specifications. Eno.com will assist
you in identifying those needs and specifications. A word to the wise, there are many vendors of wireless training.
They will typically have a broad and general course, one size fits all, already developed and just put your organization’s
name on the title slide. This minimizes their effort and time investment. At Eno.com, every course is made to your
exact and exacting specifications. We help you ensure what you are getting is what you really need even if at the
beginning you weren’t too sure of what that was. We fit the class to your needs. We never fit you into our “standard”,
one size fits all, class. |
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| Course Aim: |
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After completing this course you will learn how to:
- Assess the mobile data MVNO business opportunity
- Negotiate a win-win deal with a Host Network Operator (HNO)
- Develop innovative mobile data MVNO strategies
- Build a bottom-up mobile data MVNO business case
- Attack niche markets that exhibit unique needs and characteristics
- Create, market, and communicate attractive mobile data services fast and efficiently
- Evaluate costs and benefits of working with an MVNE
- Deploy and dimension scalable mobile data Service Delivery Platform (SDP) and launch Multi-Access
Portal (MAP)
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| Course Outline |
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| We will provide a detailed course outline following training needs assessment. Please call or
e-mail to schedule a no-obligation conference call to help us understand your audience background and training
objectives. |
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For organizational purchases, please send us a message at  salesinfo@eno.com
or complete and submit this form .
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| Other Expertise: |
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